At Swipefinder, we’re committed to safeguarding your privacy while delivering innovative, engaging ad experiences. This document outlines how we handle your information when you engage with our interactive swipe-based ad units.This Privacy Policy applies to all users (“you”) of our ad delivery and analytics services and is fully aligned with the General Data Protection Regulation (GDPR) and the IAB Europe Transparency and Consent Framework (TCF).

1. What We Collect
When an ad request is initiated from your device, our platform may collect certain technical data. This includes your IP address, general device characteristics (such as browser type, operating system, and screen resolution), and an approximate location based on your network connection.

2. How Your Data Is Used
Here’s how we put that information to work:

• To deliver responsive and interactive ad units that are tailored for swipe navigation and vertical formats

• To support our publishing partners in generating revenue through their content

• To provide performance insights to advertisers, always in aggregate and anonymous form

• To maintain and improve the operational reliability of our ad delivery systems

3. Legal Grounds for Processing
Our processing activities are rooted in legitimate interests, carefully balanced against your rights. Here are the core reasons we might process your data:

• Fraud Detection & Platform Integrity: Monitoring traffic to prevent abusive or manipulated activity

• Error Resolution: Identifying technical issues or delivery glitches to improve your experience

• Non-Human Interaction Monitoring: Ensuring authenticity of ad engagements and maintaining trust with advertisers

• Invalid Traffic Filtering: Maintaining ad quality by blocking suspicious or non-compliant traffic sources

• Ad Serving Operations: Handling the technical aspects of receiving, preparing, and displaying ad content

• Engagement Tracking: Measuring interaction events like swipes or taps, provided consent has been given

• Ad Delivery Confirmation: Logging delivery timestamps to validate ad impressions, without recording any personally identifiable data

4. Domains in Use
Swipefinder uses specific domains for delivering content and capturing performance data:

• Ad Distribution CDN: cdn.swipefinder.app

• Event and Interaction Logging: track.swipefinder.app

• Video Content Streaming: stream.swipefinder.app

These domains ensure fast, secure, and compliant delivery of ad content across devices.

5. Data Sharing
Swipefinder does not sell your data. We only disclose information when required by law or legal authorities.

6. Data Retention
We retain only aggregated, anonymized data for analysis and system optimization. Technical logs are automatically deleted once processing is complete.

7. Your Rights
As a data subject under GDPR, you have the right to object to our processing if you believe your privacy interests outweigh our legitimate interests. To exercise your rights, contact our Data Protection Officer at dpo@swipefinder.com.

8. Security Measures
We apply strict security protocols including encryption, controlled access, and internal segregation of data processes to protect your information both during transmission and at rest.

9. International Data Transfers
If data must be processed outside your country of residence, we ensure appropriate safeguards are in place. Our processing is restricted to locations within the European Economic Area (EEA), in accordance with this Privacy Policy.

10. Use of Cookies
We do not use cookies or similar tracking technologies. You can engage with Swipefinder ad units cookie-free.

11. Children’s Data
Swipefinder does not knowingly collect data from users under 13 (or 16 in the EU), in compliance with the Children’s Online Privacy Protection Act (COPPA) and GDPR’s age-specific provisions.

12. Changes to This Policy
We may occasionally revise this policy. Any updates will be published right here on this page.

13. Contact Us
Have questions about your data or this policy? Feel free to contact us at dpo@swipefinder.com. We’re happy to clarify any concerns.